Creative Lead Irene Munoz download cv Based in London, leading creative teams across digital, motion and experiential. Creating better ways to collaborate and ship great ideas. For over a decade, I've partnered with global brands to create campaigns, content, and experiences that connect with people. My background in production gives me a practical understanding of how great creative gets made.

Today, I lead multidisciplinary teams, bringing together strategy, creativity, and AI-powered workflows to deliver ambitious work without losing the human touch. about me Creative Leadership Selected Work arrow_downward Campaign Production Creative Operations services Led an AI-powered campaign that bridged emerging technology with advertising, showcasing practical workflows that help creative teams work smarter and scale content production. Owned the full creative production process, leading concept development, production planning, on-set direction and post-production across a multi-channel campaign. Popular Pays IDEATION/PRODUCTION view project LTX IDEATION/PRODUCTION Pitched and led a B2B campaign for Facebook Australia, using motion and 3D storytelling to help financial brands rethink TV-first advertising for social media. Led multiple creative productions for Facetune, delivering social-first campaigns that balanced premium creative with fast-moving production workflows. Facetune ideation/production/social media view project Facebook IDEATION/POST-PRODUCTION Led the end-to-end production of Videoleap's VidCon activation, managing four simultaneous production teams to create live, creator-led content at scale. VIDCON Videoleap PRODUCTION/SOCIAL MEDIA GO TO LINKEDIN arrow_forward view project Developed a social campaign around Dixie D'Amelio's music video, turning fans into creators through limited-edition Videoleap effects and user-generated content. Dixie's Videoclip Social CAMPAIGN / post production Led the art direction and spatial design of a modular beauty activation, balancing flexibility, brand consistency and visitor engagement in a high-traffic retail environment. Temple of Beauty EXPERIENTIAL PRODUCTION what they say "Her true unique skill set is Digital Creativity, along with her ability to take our brainstorming sessions and turn them into reality. Incorporating a story through EDM, Social, Google and Website. Bringing the whole digital creative to life." Kristina B
 - Belle Properties
 "Irene is the most energetic and creative person I ever worked with...
Her way of working is really efficient and is great at managing her time. She converts her energy, passion and creativity in super sleek, modern and dynamic work" "Delightful to work with, focussed and passionate, Irene beautifully blends ideas, art direction and design to create exception work time after time. Irene also has very strong production know-how. Also worth mentioning are Irene's film production skills." Ayu B Greg Seynor - Publicis Group - VML selected clients Whether you're looking for a Creative Lead, need support on a project, or just want to say hello, I'd love to hear from you. Contact me © IreneGarmu Let's Work
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